1 Define your niche and be consistent Most social media accounts post random thoughts and information that doesn’t target any specific demographic. If you intend to earn money through social media, however, it is important to focus on a single subject of expertise or pick a specific area to concentrate on. You should then tailor all your posts to fit into the niche you have settled on. For example, if you love electronic gadgets, create a social media account which provides reviews and information on the latest gadgets showing where to buy them. Your account will, therefore, is then known as a reliable source of information on electronics. Typically, this brings in lots of followers interested in this particular subject. 2 Keep your account active A dormant social media account is only good for snooping on other people’s lives and keeping tabs on your ex. When it comes to making money, being inactive will not do you any favors, regardless of how many f...